HECK brings taste to veggie!

Super-veg sausages, burgers and balls take centre plate this summer.

Need a smashing vegetarian sausage or brilliant meat-free option to feed vegetarian visitors or flexitarian friends this summer? Give ‘em HECK!

At HECK we have gone back to the kitchen table and made wonderful vegetables the star of the show with a delicious line-up of meat-free sausages, burgers and balls, all packed with delicious super-food veg and ingredients to do you good as well as taste good.

On a mission to put vegetables centre plate rather than just a bit on the side, the HECK Super Green Balls, Nuts About Cheese Sausages and Gourmet Goat’s Cheese Burgers range goes on sale at Waitrose at the end of April and are a far cry from the regular soya-sausage, veggie burgers and beef-free meatball offerings.

Mindful that we wanted to finally smash the ‘taste-free’ reputation of many meat-free products in the veggie aisles, HECK has combined heavenly protein and fibre-rich veg, nuts and cheeses all chosen for their mouth-watering taste, as well as nutrition benefits. Completely soya, wheat and gluten-free, and with the Super Green Balls low in fat too, they’re perfect for vegetarians, coeliacs and anyone looking to curb their meat or calorie intake but still enjoy a decent banger.

  • Fresh, tasty, nutritious

  • Quick, delicious, healthy meal solutions

  • Packed full of veg, nuts and cheese

  • Good source of protein and fibre

  • No fake meat, soya and wheat-free

  • 100% gluten-free

  • The Super Green Balls are low-fat

  • Ideal to eat on their own or to replace regular sausages in recipes

With square, heart-shaped, skinless and lower fat chicken sausages and burgers already under their belt, HECK are known for their creative take on the traditional British banger and the new veggie sausages, burgers and balls were created after fans kept asking for a decent-tasting meat-free sausage.

As a nation we’re all eating more consciously and mindfully, whether for health, ethical or economic reasons, and with an estimated 35% of Brits now calling themselves flexitarian and actively choosing to reduce their meat intake.

So let us introduce you to our new range of vegetarian sausages and balls:

  • Super Green Balls. Quinoa, spinach, kale and ginger. Plate up with a crisp beansprout and cashew nut salad.

  • Nuts About Cheese Sausages. Cashews, two cheeses, flax and chia seeds, plus a dash of chilli. Add some asparagus and a little thyme.

  • Gourmet Goat’s Cheese Burgers. Quinoa, goat’s cheese and caramelized onion. Dig in with skinny carrot fries and honey-roast beetroot.

Dietitian Vanessa Quarmby says, 'It’s great to see new products being launched with health in mind; many people choose food for that reason today. Whether you're avoiding gluten or you're a vegetarian there's a tasty, quick alternative to meat for dinner. The spinach in Super Greens is a source of Vitamin E and Folate, and the quinoa provides calcium and iron. Nuts and seeds are foods that we should eat more of; flax seeds provide valuable omega-3 fats and cashew nuts provide potassium and zinc, making them a nutritious addition to anyone's diet.'

The HECK meat-free range of sausages, burgers and balls will be available in selected Waitrose stores and online from 25 April. And this is just the start of the journey, with plans in the pipeline to introduce veggie burgers and a wider range of flavours later in the year.

If you would like us to let you know when the HECK veggie range goes on sale, then tell us what your email address is and you will be the first to know!


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