Out With the Old, In with the New: Introducing Our New Packaging!

Out With the Old, In with the New: Introducing Our New Packaging!

Our packaging has undergone a transformation, returning to its former pink glory so you can spot us more easily on the supermarket shelves!

Since launching HECK!, we’ve always had bold and bright branding, but we felt 10 years on we needed a refresh, so we’ve gone back to our core pink branding, so you can see us from across the supermarket!

Our revamped packaging includes new carbon labelling, a core commitment to sustainability and transparency about the carbon footprint of our products. The new packaging also features our brand new HECK Care Code – an initiative to communicate our commitment and action across the environment and the local community.

On the brand refresh, co-founder Jamie Keeble said, “We are very much a family and friend’s business with our roots in the local community. Our family have farmed in this area for over 3 generations, so we’ll be working with the local parishes this year to see how they’d like us to support them.”

We’re super excited to share more exciting news with you about our brand refresh, and will be telling you everything you need to know over on our social media channels! If you want to keep up to date, make sure to follow us on Facebook or Instagram.


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