Our ‘Carb It Right’ campaign helps make it easier for people living with diabetes to enjoy home cooked food from scratch.
As part of this campaign launched ahead of World Diabetes Day on 14 November 2020, at HECK we’ve pledged to nutritionally analyse our entire back library of over 200 recipes on the website.
We’ll also be analysing all future recipes too, so that you will be able to know how many calories fats, salt, fibre and, most importantly for diabetics, carbohydrates (carbs) each contains. We will be kick-starting the campaign with 15 lower-carb recipes that we’ll be promoting from this weekend on social media too.
Carbohydrates will raise blood glucose levels so people with diabetes need to be aware of the amount of carbs they eat at mealtimes1. But if you’re scratch cooking from recipe books that often don’t contain carb count information, it can be time-consuming to have to manually count ingredient lists and establish the number of carbs in the portion you eat.
With ‘at a glance’ nutrition information to be included as standard for all recipes in HECK’s extensive online library, we hope this move will help make it easier for the estimated 3.5 million people in the UK living with either type 1 or type 2 diabetes to cook from scratch, by doing the carb count work for them. Recipes feature our popular pork, chicken and vegan ranges an you will be able to find them all on the recipe section of our website.
As everything made by HECK is gluten-free, many of our sausages and burgers are naturally lower in carbs too, which makes them an ideal choice for people looking to reduce their carb intake.
HECK’s Jamie Keeble says, “We have a few people with diabetes in our team and from speaking to them we found that, whilst they love to cook at home, their biggest frustration is the amount of recipe books that don’t provide nutrition information. We wanted to do something to make life easier, both for people with diabetes and anyone interested in following a healthy, balanced diet and knowing the full nutrition count of the foods they are eating.”